Home  /  Publications  /  [2016] Analysis of Relationship between Brand Personality and Customer Satisfaction on a Vehicle Exhaust Sound

Rhiu, I., Kwon, S., Yun, M. H., & Park, D. C. (2016). ANALYSIS OF RELATIONSHIP BETWEEN BRAND PERSONALITY AND CUSTOMER SATISFACTION ON A VEHICLE EXHAUST SOUND. International Journal of Industrial Engineering, 23(1).

http://journals.sfu.ca/ijietap/index.php/ijie/article/view/1848